Floral Business

Community Traditions & Flowers

Community Traditions & Flowers

For centuries, flowers have spoken of love, loss, caring, devotion, and pride. They have been and continue to be an integral part of community traditions of saying goodbye. Your sympathy business is important to your shop and community. Your customers still need your help to carry on the traditions they hold so dear.

Succeeding with a Business Plan

Succeeding with a Business Plan

You’ve heard the saying, “If you don’t plan to succeed, you plan to fail.” A business plan is the journey to success. It’s also a strategy for making a profit because if you don’t plan for profit, you probably won’t achieve any. Plan for your (continued) success today and you’ll be better prepared to face the challenges of tomorrow.

GM’s Excellent Adventure: Profit Over Volume

Your goal should be profit, not volume. Whatever your position in the local marketplace, you want to compete on value, not price. Adding value to your product is the smarter way to go; free gift with purchase, two-for-one on selected items, and promotional discounts are all healthy ways to discount. I think it’s better to follow Toyota instead of GM in this scenario.

What Kind of Manager Are You?

What Kind of Manager Are You?

Happy New Year! Ever thought about your management style? There are many different styles of managers and many ways to successfully manage. It is important to recognize yours, so you can enhance its strengths and shore up its weaknesses. A new year is a great time to check in with ourselves, establish new goals, and work out how we will accomplish those goals.